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“A Practical Approach to Green Data Center Design“
An Inflection Point For the
Data Center Business ……..
4 November 2009
1
Quick Survey – Why do we even care about
being Green ?
1
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Because the Government Advices us to look into it and
on top of it I get a nice little grant
2
Because it’s the cool thing to do for the future
3
Because I think I can make some money from doing it
4 November 2009
2
Critical “Revolution” in the History of Mankind
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Fire Revolution – 1st Control usage of Fire, 200,000
years ago a a site in FRANCE
•
Industry Revolution – 1st Introduction of Steam power, in
ENGLAND in the 18th century
•
The Green Revolution – Developing a new lifestyle
based on efficient used of energy source and the need
to use recyclable energy source, present time 2009
4 November 2009
3
My Definition of Green Initiative – “Paying it
Forward”
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Continual human development that meets
the needs of the present without
comprising the ability of future generations
to meet their own needs, a
continuous
ability to
create
sustainable
development as we know it today !
4 November 2009
4
New Philosophy for a New Generation DC
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A New set of Business Development Principals for a new generation of DC’s
• Green Designs philosophy
• Scalable cooling Designs
• Multi-standard Operating space
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Concept of developing operating “campus” instead of “single building”, DC consolidation of into:
• North Asia Campus
• Central Asia Campus
• South East Asia Campus
•
Virtualization of Managed Services will allow DC operators to extend their 24X7 Operational
skills to geographically distributed sites via a “super-HUB” approach
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Combination of DC Property REITS and Data Center Operation brands working in close
collaborations will mean we can “finally” scale this industry technologically and financially
4 November 2009
5
Key Structural Challenges for DC Industry
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The “Go Green” movement is now a major agenda for all corporations, key motivation is to
look for significant gain in operating efficiency
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Tangible solution will be implemented in next 5 years to address escalating cost relating to
• Power
• Water
• Broadband Networks
•
Location consolidation to gain Operational efficiency in Asia will make the Industry stronger
and move the industry towards a “value added” framework
•
The internet is going “broadband” globally driven in the next 10 years by content distributors
and owners, creation of the Global Content meeting points (Global CIX’s) delivering global
knowledge
•
The beginnings of a new business model which fundamentally change the business scaling
challenge encounter currently by the DC industry (move from the Raffles to the Marriott
models)
4 November 2009
6
The Data Center Industry Value Chain
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Key Components of the Data Center
Domains
Computers, Networks and Digital Equipments
CUSTOMERS
Monitoring and Management Environment
CUSTOMERS/MS Operators
Total Operational maintenance of Base Building and DC
enhancements
DC Operator
ID and business and operations management structures
DC Operator
Major enhancements to operational M&E and FM systems
LANDLORD/DC Operator
Base Building enhancements to common M&E, civil structure and
external security
LANDLORD/DC Operator
Land and Base Building structure
LANDLORD/DC Operator
4 November 2009
7
A “new” Global Market Segment Model
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By Industry Type
By Organization Type
Healthcare
FSI
Electronics Manufacturing
Telcos & SP’s
Hospitality
Broad Band Content
Mobile Content
MNC
Large Companies
SME’s
SOHO’s
RHQ’s
Governments
5 new Value Perception Segments
Power
Guzzlers
Groupies
Outsourcers Platformers
Greenies
4 November 2009
8
Key Components that needs our considerations
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The Building
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Mechanical Systems
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Electrical Systems
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Air Flow Systems
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Electrical Distribution Systems
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Space Layout Design
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Networks
4 November 2009
9
Guiding Principals that determines our Decision
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Scalability of the feature
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Fixed start-up cost VS Long term operational cost
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Maintainability
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Value Added to my customer
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Measurable capability
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Managebility
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10
The Building
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Orientation of Building to the key climatic influence
• East/West Orientation captures intensity of heat
• Wind Influences
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Shape of Building contributes to the efficient layout of DC utilities
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Support of “New Water” provision coming into the building
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Percentage of outer wall space with windows and the used of heat sensitive
materials on roof
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Double skin building which supports insulation and humidity controls
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Good ventilation design for the area supporting utilities deployment
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11
The Mechanical Systems
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Chillers
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Pumps
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Cooling Towers
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Piping systems designs
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CRACS
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Humidifiers (standalone or integrated with CRACS)
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Monitor the entire Mechanical systems to ensure optimal operation base on
dynamic load
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12
The Electrical Systems
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Generators
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Switch Gears
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UPS (D-UPS vs S-UPS deployment)
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Batteries (very nasty things….)
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The entire electrical systems in essences provides a measurable
“resistance” to how electrical power is finally delivered to the rack
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The Air Flow Systems
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Air Flows Management Approach
• Hot Aisle/Cold Aisle
• Overhead boosters
• In-Rack Water cool
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Sensor systems to monitor effectiveness of airflow dynamically
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Rack Deployment strategy in a large space scenario
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Support for “super” High Power Density (HPD) racks
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Pre-provisions of infrastructure to support “In Rack” cooling deployment
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Effective use of the external environment to influence cooling (not possible
in non temperate climate)
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14
The Electrical Distribution Systems
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Electrical delivery systems (effective use of copper)
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High Power PDU’s
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Dynamically configurable PDUs with Utilization meters
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Different products and different quality of raw material will impact the
efficiency of the entire systems
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15
The Space Layout Design
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Design of Mechanical Corridor around the DC space
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Reduce access to stable DC environment – Create remote support center
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Smart layout of rack deployment with better understanding of customer
equipment installation to maximise the hot aisle/cold aisle deployment
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Isolate HPD’s deployment from other normal rack deployment
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Remove all unnecessary deployment under floor to improve air flow velocity
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Wider cold aisle for higher load deployment area
4 November 2009
16
The Networks
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LAN networks within the DC
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Efficiently design meeting points within DC for customers to cross connect
to external or other internal networks
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Public WAN networks (are you GREEN too ???)
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All infrastructure will be scrutinized, it’s a matter of time
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Again here we will look at “value chain” effect, are these networks design on
Green certified equipment and are their location GREEN certified site
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Cabling plans within the DC supports good reuse policy ?? Wastage factor
4 November 2009
17
Summary – “FlashForward”
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Data Center will all have an “Operating Green Index” way beyond PUE or DCiE and it
will be “backwards” compatible
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Operating Green Index measures continuous effects of efficient DC operations within
a set of agreed global KPI’s and makes the Green Implementation measurable and
accountable
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Pricing model will change dramatically in support and promotion of Green DC and the
Operating Green Index
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The Operating Green Index will be used as a determining factor for baseline pricing
of a site as opposed to the current Tiered definition from Uptime Instituted
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In some countries DC business will operate off Power Grid and with close support of
an integrated Tri-Gen and Co-Gen plants
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Data Centers and Green Tech are going to be part of a Global sustainable
development
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