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Transcript
How Social Media can help to increase your web traffic?
Why is Social Media Important?
Access a huge audience
Rapidly exchange information
Utilize varied types of content
Raise awareness
Drive traffic to your organization’s website
Control your organization’s reputation
Social Media Statistics
67% of internet users are on some form of social media
1.11 billion Facebook users
500 million Twitter users
Average user spends 8 hours per month on Facebook
2.5 billion Facebook content shares per day.
400 million Tweets per day
Having an Account is not Enough!
Post regularly
Post Interesting and Quality Content
Include Your Website on All Your Social Networks
Use (#) hashtag and tagging people
Check others’ updates
Incorporate social media into communications strategy (or create a communications strategy)
Social Media Monitoring and Engagement
Social Media Advertising
Facebook contest, Twitter Chats and Google Hangouts