Comparative Customer Preference In Public And Private Sectorhome Loans

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A PROJECT REPORT ON PUNJAB NATIONAL BANK HOUSING FINANCE LIMITED ‘Comparative Customer Preference in Public and Private Sector: Home Loans’ Submitted in Partial Fulfillment of the Requirement of Master of Business Adminisuation (MBA) Submitted by: Vipul Beniwal Roll No. 022147170X MBA Submitted to: Mi Amit Gupta Project Co-ordinatoi MAIMS Maharaj a Agrasen Institute of Management Studies (Affiliated to Guru Gobind Singli Indraprastha University) ACKNOWLEDGEMENT Success is an effort bounded actively, involving the co-operation of all. To create and foimulate this project report, I would be thankfiil to the entire individual who Served me as a true guide and epitome of knowledge. I would like to thank Mr. AMIT GUPTA, MBA Project guide for anytime and eveiy time guidance and continuous support. His experience and methodology of providing training helps me not to perfoim the desired activity but to accomplish creativity. I also like to thank my parents and my family members who are always a support for me. In the last, but not least, Dr. NK. Kakkar and other faculty members who are not only the source of inspiration but a constant motivation. DECLERATION I, Vipul Beniwal, here by declare that I have canied out summer training project on the topic “ComparaLive CuEonier Preference in Public and PrivaLe SecEor: Home Loans” in Punjab NaLional Bank. I fuither declare that project work is my original work and no part of this report have been published to or submitted to anybody or university for award of any other degree or diploma. Mr. AMIT GUPTA FaculEy- MBA TABLE OF CONTENT 1. NATIONAL HOUSING BANK PROFILE OBJECTIVES BUSINESS/ACTIVITIES ORGANIZATION OFFICES PROCEDURE FOR AVAILING HOUSING LOAN 2. PUNJAB NATIONAL BANK HERITAGE LOGIC OF THE LOGO PROFILE VISION & MISSION QUALITY POLICY ORGANIZATIONAL STRUCTURE CENTRALIZATION BANKING SOLUTION VARIOUS LOANS 3. ACHIEVEMENTS AND AWARDS 4. PNB SUBSIDIARIES PNB GILTS LTD BACKGROUD OBJECTIVES PRODUCTS & SERVICES 5. PNB HOUSING FINANCE LTD. INTRODUCTION PRODUCTS AND SERVICES a. APNA GHAR YOJANA b. GHAR SUDHARYOJANA c. LOAN AGAINST PROPERTY d. LOAN FOR COMMERCIAL PROPERTY e. FUTURE RENTAL SCRUTIZATION t LINE OF CREDIT FACILITY BALANCE SHEET 6. RESEARCH METHODOLOGY INTRODUCTION MEANING OF RESEARCH RESEARCH PROBLEM RESEARCH DESIGN 7. COMPARATWE STUDY SAMPLE SELECTION SCOPE OF STUDY DELHI MARKET SEGMENT GRAPHS 8. CONCLUSION SWOT ANALYSIS LIMITATIONS 9. APPENDIX QUESTIONNAIRE BIBLIOGRAPHY NATION HOUSING BANK PROFILE The National Housing Bank (NHB) was established on 9th July 19XX under an Act of the Parliament viz, the National Housing Bank Act, 19X7 to fimction as a principal agency to promote Housing Finance Institutions and to provide financial and other support to such institutions. The Act, inter alia, empowers NHB to: Issue directions to housing finance institutions to ensure their owth on sound lines >> Make loans and advances and render any other form of financial assistance to scheduled banks and housing finance institutions or to any authority established by or under any Cenual, State or Provincial Act and engaged in slum improvement and >> Formulate schemes for the puipose of mobilization of resources and extension of credit for housing >> OBJECTIVES NUB has been established to achieve, inter alia, the following objectives: a. To promote a sound, healthy, viable and cost effective housing finance system to cater to all segments of the population and to integrate the housing finance system with the overall financial system. b. To promote a network of dedicated housing finance institutions to adequately serve vaiious regions and different income groups. c. To augment resources for the sector and channelise them for housing. d. To make housing credit more affordable. e. To regulate the activities of housing finpnce companies based on regulatory and supervisory authoiity deiived under the Act f. To encourage augmentation of supply of buildable land and also building mateiials for housing and to upgrade the housing stock in the county. g. To encourage public agencies to emerge as facilitators and suppliers of serviced land, for housing. BUSINESS ACTIVITIES NHB, as the Apex level financial institution for the housing sector in the county, peifoims the following roles: (a) Promotion and Development: NHB operates as a multifunctional Development Finance Institution (DFI) for the housing sector. The Bank’s policies are directed towards promotion and development of housing finance institutions. NHB has flamed guidelines for HFCs with a view to promoting their development on sound and healthy lines. The guidelines are reviewed and modified from time to time in the light of developments in the financial and housing sectors. All HFCs registered with the National Housing Bank under sec. 29A of the National Housing Bank Act, 19X7 and inter alia having minimum net owned funds of RsJOA] crores are eligible for refinance support. It has also contributed to the equity capital of five HFCs. NHB has a dedicated Training Division which organises regular training programmes in areas relating to housing and housing finance for development of management capabilities of officials working in the sector. NHB’s promotional endeavours are also directed towards capacity building for the housing finance system besides enlarging the credit absorption capacity. (b) Regulation and Supervision: NHB exercises regulatoiy and supervisoiy authority over the HFCs in the matter of acceptance of deposits by them pursuant to the powers vested in it under the Act. As per the amendments to certain provisions of the Act, which came into effect from June 12, 2000, NHB is vested with powers to grant Certificate of Registration to companies for commencing/cariying on the business of a housing finance institution. Besides, NHB regulates the deposit acceptance activities in accordance with the Housing Finance Companies (JHB) Directions, 2001, amended from time to time, in the matter of ceiling on bonowings (including public deposits, rate of interest, period, liquid assets, etc). NHB has also issued Directions on prudential noims in regard to capital adequacy, asset classification, concentration of credit, income recognition, provisioning for bad and doubtful debts etc. NHB supervises the working of HFCs through on-site inspection and off-site surveillance. (c) Financing: NHB raises resouices for the housing sector towards increasing new housing stock and provides refinance to a huge set of retail lending institutions. These include scheduled commercial banks, scheduled state cooperative banks, scheduled urban cooperative banks, specialised housing finance institutions, apex co-operative housing finance societies and agriculture and rural development banks. Refinance is provided by NHB under various schemes, which are foimulated taking into account, several aspects of the National Housing Policy, the constraints facing the sector etc. NHB has also a window for direct lending to Public Agencies such as, State Level Housing Boards and Area Development Authorities for large scale integrated housing projects and slum redevelopment proj ects. NHB is also operating a special window for extending financial assistance to the people affected by natural calamities viz, earthquake, cyclone (d) Reource of NHB NHB raises resources from diversified sources, both domestic and external by Issuing Bonds/ debentures, bonowing from RBI and financial institutions/organizations etc. Under the Act, NHB is authorized to issue and sell Bonds with 01. without the guarantee of the Central Government for the Purpose of caiiying on its functions. (e) Rural Housing: NHB launched the ‘Swarna Jayanti Rural Housing Finance Scheme’ to mark the golden jubilee of India’s Independence. The Scheme seeks to provide improved access to housing loans to bonowers for construction/acquisition! Up-gradation of a house in rural areas of the countiy. (1) Recent Initiatives Securitization of mortgage loans of the retaillending institutions facilitates for canalizing household savings into the housing sector is seen as a potentially viable market oriented alternative. Support to Mortgage backed securitization is a major policy initiative of the Government as manifested in its National Housing and Habitat Policy announced in 199X. This policy emphasizes NHB’s lead role in mortgage-backed securitization and development of a secondaiy mortgage market in the counfly. As the apex body in housing finance sector in India, NHB has been playing a lead role in the sector in matters relating to policy environment as also operational mechanism for the development of a secondaiy mortgage market in India. In order to resolve the twin problems of affordability and accessibility affecting the growth of the housing finance business and the prospect of home ownership, NHB has been entrusted with the responsibility of launching a Mortgage Credit Guarantee Scheme for protecting the lenders against default. ORGANISATION NHB is an Officer Oriented Organization and has the following departments. 1. Regulation and Supervision 2. Board and CMD Secretariat 3. Legal 4. Infoimation Technology 5. Enabling Processes 6. Resource Mobilization and Management 7. Refinancing Operations S. Project Finance 9. Development and Risk Management OFFICES Head Office: National Housing Bank Core 5A, India Habitat Cenue, 3id-5th floor, Lod.hi Road, New Delhi -110003 Phone No- 011-24649031-35 FAX 011-246469XX,24649041 - Regional Office: National Housing Bank Mumbai Life Building, 45, Veer Nariman Road, Fort Mumbai 400 023 Phone No 22X51560-64 FAX 022-22X51555 - - - PROCEDURES FOR AVAILING HOUSING LOANS The appraisal officer attends to the queries of a prospective borrower. Vaiious details. Eg, eligibility at al are discussed during this meeting. You collect the application foim, which is generally available at the reception counter. You pay the processing fees, which is about 1% of the loan amount. The fees are non-refimdable. Generally you are asked to pay the fees only if the chances of the loan getting sanctioned aer eally good as per the Officer’s analysis. The date of the personal interview is fixed up as per mutual convenience. The appraisal Officer conducts the interview. The Appraisal Officer prepares the file and discusses the case with the Branch Manager. The Branch Manager should substantiate recommendations of the Appraisal Officer. The file is then recommended for sanctioning by the competent authority. The competent authority concerned sanctions the loan proposal. In case there are some quer es, the same have to answer by the Appraisal Officer to the satisfaction of the sanctioning authority. If approved, you collect the Loan Offer letter. You fill Property Details foim and Acceptance Note and sign the same. This signifies your acceptance of the proposal. Then, you are required to collect the disbursement within a month of the acceptance of the offer letter failing which a Commitment Charge of generally 1% on the loan is levied. The Legal and Technical fees is generally 1% of the loan sanction is paid by the borrower. The file is then nansfened to the Legal department. You submit the legal documents to the Legal Officer. The Loan Agreement and the other documents are signed. The Legal Officer then prepares the Legal report after studying the legal documents in depth. The Technical Officer visits the property and submits the technical Report. The Technical officer as per the stage of completion recommends the amount for disbursement. The Disbursement Memo is prepared and is signed by the Appraisal, Legal and Technical Officers, and countersigned by the Branch Manager. The accounts department prepares the cheque which is then sent to the authorized signatories. The Disbursement Memo is attached with important documents like interview sheet, Legal Report, Technical Report, PEMI Status Report applicable etc. The PEMI cheque of the amount disbursed is collected before releasing the disbuisement amount cheque. PEMI is the interest charged on the amount aheady disbuised by the company Consequent to the final disbursement of the EMI starts which amortizes the inteiest and adjust the principle foi the tenuie allotted. The documents moitgaged ac released on closuie of loan. PU JAB ATIO AL BA — HERITAGE Established in 1X95 at Lahore, undivided India, Punjab National Bank (PNB) has the distinction of being the first Indian bank to have been started solely with Indian capital. The bank was nationalized in July 1969 along with 13 other banks. From its modest beginning, the bamk has grown in size and stature to become a front-line banking institution in India at present. • A professionally managed bank with a successfiil track record of over 110 years. • Largest branch network in India 4062 branches and 447 Extension Counters spread throughout the countiy. • Strategic business area covers the huge Indo-Gangetic belt and the metropolitan centers. • Ranked as 323rd biggest bank in the world by Bankers Almanac (Januaiy 2006), London. • Strong conespondent banking relationships with more than 217 international bamks of the world. • More than 50 renovv lied international banks maintain their Rupee Accounts with PNB. • Well equipped dealing rooms; 20 different foreign cunency accounts are maintained at major centers all over the globe. • Rupee drawing anangements with M/s UAE Exchange Centre, UAE, M/s Al Fardan Exchange Co. Doha, Qatar,M/s Bahrain Exchange Co, Kuwait, Mis Bahrain Finance Co, BaInain,M/s Thomas Cook Al Rostamani Exchange Co. Dubai, UAE, and M/ s Musandam Exchange, Ruwi, Sultanate of Oman. - LOGIC OF THE LOGO lished in 1X95 at Lahore, then undivided India, Punjab National Bank (PNB) has the distinction of being the first Indian bank to have been staited solely with Indian capital. The bank was nationalized in July 1969 along with 13 other banks. From its modest beginning, the bank has grown in size and statuie to become a front-line banking institution in India at present. It has more than 4000 branches and over 400 extension counters. Strong conespondent banking relationship, which it maintains with over 200 leading international banks all over the world, enhances its capabilities to handle transactions worldwide. More than 50 renowned international banks maintain their Rupee Accounts with PNB. With its presence virtually in all the important centers of the countiy, PNB offers a wide variety of banking services which include corporate and personal banking, industrial finance, agricultural finance, financing of trade and international banking. The huge presence and vast resource base have helped the bank to build strong links with trade and industiy. At the same time, the bank has been conscious of its social responsibilities by financing agriculture and allied activities and small-scale industries. The bank is committed to maintaining the highest standards of service and will be covering more offices under this quality movement titled ‘Alliance with Quality’. PROFILE With its presence virtually in all the important centres of the countiy, Punjab National Bank offers a wide variety of banking services which include corporate and personal banking, industrial finance, agricultuial finance, financing of trade and international banking. Among the clients of the Bank are Indian conglomerates, medium and small industrial units, exporters, non-resident Indians and multinational companies. The large presence and vast resource base have helped the Bank to build strong links with trade and industiy. Punjab National Bank is serving over 15 crore customers through 4062 branches and 447 extension counters hugest amongst Nationalized Banks. The Bank was recently ranked 21st amongst top 500 companies by the leading financial daily, Economic Times. PNB’s attempts at providing best customer service has earned it 9th place among Indias Most Tiusted top 50 service brands in Economic TimesAC Nielson Survey. PNB is also ranked 36X amongst the top 1000 banks in the world according to ‘The Banker’ London. - At the same time, the bank has been conscious of its social responsibilities by financing agriculture and allied activities and small scale industries (SSI). Considering the importance of small scale industries bank has established 31 specialised branches to finance exclusively such industries. Strong conespondent bamking relationship which Punjab National Bank maintains with over 200 leading international bamks all over the world enhances its capabilities to handle transactions world-\vide. Besides, bank has Rupee Drawing Anangements with 15 exchange companies in the Gulf and one in Singapore. Bank is a member of the SWIFT and over 150 branches of the bank are connected through its computer-based teiminal at Mumbai. with its state-ofart dealing rooms and well-trained dealers, the bank offers efficient forex dealing operations in India. The bank has been focussing on expanding its operations outside India and has identified some of the emerging economies which offer huge business potential. Bank has set up representative offices at Almaty: Kazakhistan, Shanghai: China and in London. Besides, Bank has opened a full fledged Branch in Kabul, Afghanistan. Keeping in tune with changing times and to provide its customers more efficient and speedy service, the Bank has taken major initiative in the field of computerization. All the Branches of the Bank have been computerized. The Bank has also launched aggressively the concept of ‘Any Time, Any Where Banking’ though the introduction of Centralized Banking Solution (CBS) and over 2000 offices have aheady been brought under its ambit. PNB also offers Internet Banking services in the countiy for Corporates as wen as individuals. Internet Banking services are available through all Branches of the Bank networked under CBS. Providing 24 hours, 365 days banking right from the PC of the user, Internet Banking offers world class banking facilities like anytime, anywhere access to account, complete details of transactions, and statement of account, online information of deposits, loans overdraft account etc. PNB has recently introduced Online Payment Facility for railway reservation through IRCTC Payment Gateway Project and Online Utility Bill Payment Services which allows Internet Banking account holders to pay their telephone, mobile, electricity, insurance and other bills anytime from anywhere from their desktop. Another step taken by PNB in meeting the changing aspirations of its clientele is the launch of its Debit caid, which is also an ATM card. It enables the card holder to buy goods and services at over 99270 merchant establishments across the countly. Besides, the card can be used to withdraw cash at more than 11000 ATMs, where the ‘Maestro’ logo is displayed, apait from the PNB’s over 600 ATMs and tie up arrangements with other Banks. QUALITY POLICY To effectively meet customers’ requirements and endeavor to achieve total customer satisfaction. To gain consistent faith and confidence of customers and potential customers regarding the quality of services rendered. To puisue excellence through continuous improvement in all areas distinguish ourselves by the quality of our services. To achieve profitability. operational efficiency by attaining better and to productivity and To work and act in such a manner that all services rendered in due course of banking lead to excellence and improved credibility and image of the Bank. ORGANISATIONAL STRUCTURE Bank has its Corporate Office at New Delhi and 25 Zonal Offices which in turn supervise 4X Regional Offices under which the branches fimction. The delegation of powers is decenalised upto the branch level to facilitate quick decision making. BOARD OF DIRECTORS Sini sc. Gupta Sini K. Raghuraman Dr. KN. Rajan Sini P K. N ayar Sini Mohan Lal Bagga Sini AS. Agaiwal Dr. Harsh Mahajan Sini Mohanjit Singh Sini Prakash Agaiwal Chaiiman & Managing Diiectoi Executive Diiectoi RBI Nominee Diiectoi Officer Employee Diiectoi Woikmen Employee Diiectoi Non Executive Diiectoi Shareholder Diiectoi Shareholder Diiectoi Shareholder Diiectoi CENTRALISED BANKING SOLUTION Welcome to the new age of banking convenience with PNB. PNB now brings to you Centralized Banking Solution (CBS). An inter branch networking and data sharing platform, which makes ‘Anytime Anywhere’ banking a reality. With over 1000 branches to be networked in the near thture, the status of costumers is changing from ‘Customer of the branch’ to ‘Customer of the bank’. CBS- ‘BENEFITS’ TO CUSTOMERS Instant fimd transfers Cheques collectionldeposit across cities. Cheques can be deposited at the center where it is drawn Interconnected ATM’s Access of accounts through any CBS connected branch SWIFT remittance facility Instant generation of statement of accounts PNB Puident Sweep- Scheme for Saving Fund A/C Holders PNB Smart Roamer- Scheme for Cunent A/C Holder (Sweep in and Sweep out facility. - At present CBS facility is available in 1229 Service Outlets. DIFFERENT TYPES OF LOAN PROVIDED BY PNB CONSLLWE]? LOAN Q. Who can avail Consumer Loan? A. Any Individual with a monthly income of minimum Rs5000/- Q. What type of consumer durable can be financed? A. New consumer durable such as Refrigerator, Television, Air conditioner, Microoven, Cooking Range, Washing Machine, Music System, Furniture, Personal Computer, etc. Q. How the loan i dibured? A. The amount of loan shall be paid directly to the supplier of goods along with the margin of the bonower. Q. What will be the total loan amount? A. 90% of the cost of consumer durable, subject to maximum of Rs.l lac. However, the minimum amount of loan shall be Rs.I0000/- Q. What i the repayment period? A. Amount of loan together with Interest shall be repayable maximum in 60 equal monthly installments. Q. What i the rate of Intereil charged? A. At present Interest rate is 15 % (minj. This is subject to change. Q. Whether Intereil applicable i at a flat rate or at reducing balances? A. Interest is charged on reducing balances. Q. What formalities are to be completed for availing the facility? Perfoima Invoice of consumer durable(s) to be purchased. Proof of residence Proof of Income Details of guarantor. CAI?LOAN Q Who can avail Car Loan? A. Individuals and Business Concerns. Q Whether finance i aho available for used cars? A. Finance is also available for puichase of used cars not older than 3 years. Q How much loan can be availed under the scheme? A For individuals, loan amount shall be 25 times the Net Monthly Salaiy /Income, subject to maximum of Rs7MO lac or XO% of the cost of the vehicle whichever is less. In case of business concerns, loan amount can be need based and is not subject to any ceiling. Q Whether the income of the poue i aho taken into account for determining the amount of loan? A Yes, income of the spouse can also be taken into account for deteimining the amount of loan. In such cases, the spouse shall stand a guarantor. Q What will be the repayment period? A. Amount of loan together with interest shall be repayable maximum in X4 equal monthly installments. However, for old car, loan together with interest is to be repaid maximum in 60 equal monthly installments. QA.What i the rate of intereil charged? Q WlieEher inEereE applicable i haL raLe or aL reducing balance? A. Interest is charged on reducing balance. Q WhaL forma1iLie are Lo be compleLed for availing the facility? A. The following documents ale required to be submitted: Profoima Invoice of Cai to be puichased. Proof of residence Proof of Income Details of guarantor. PR OFESSJONAL LOAN Q. Who i eligible to get loan under the scheme? A. The following categories of professionals are eligible to get loan under the scheme: Persons aheady practicing 01. new enflants in various professionals, having licenses issued under Central or State Legislations Associations of persons engaged in a single profession provided that each member of such an association is qualified and duly licensed to practice in the - profession; and The qualified professionals will be required to produce a certified copy of the license for the record at the bank. Q. What i the purpose for which advance i sanctioned? A. Loans under this scheme may be anted for the purpose of financing puichase of equipment used by the bonowers, business premises, consunction, making alterations or renovation of business premises/nursing homes or for working capital requirements, in their professions. Q. How many loans can be availed under this scheme? A. Amount of loan : Need based on meiits within the overall peimissible limits as under: Meuo/ Urban SUrbanlRural Area I. Medical practitioners 100 lac 100 lac 2. Other professionals 100 lac 100 lac 3. Margin: Nil up to Rs15000/-. 25% Above Rs15000j- What i the rate of Intereil char ed? Details Rate Of Intereil (% P.a U to Rs. 2 Lakh &Workin Ca ital 1115 U tol&2Lakh&TeimLoan 1L75 Upto Rs. 10 Lakh for Medical 1L75 - Practitioners Above Rs. 10 Lakh for Medical Practitioners Others Working Capital Others Term Loan Q. ‘SMiat ‘nih 1175 1315 1375 be the repayment period for the tenu loan? A. Repayment will be in equal monthly installments within the following peiiods:- Loans up to RS.50000/- 4X months Loans beyond Rs.50000/- 60 months Q. Wia is the procedure for disbursenien of the loan? A. Payment will be made direct to the suppliers dealers. In case of construction of the premises, the loan may be disbursed in phases after verii’ing the end use in teims of the plan as also at the spot. EDUCATIONLOAN Q. What are the Eype of education for which education loans are given? A. Education loans are given for pursuing all types professional, technical and vocational courses. of education viz. general, Q. Which cot are financed under the scheme? A. The scheme enables the needy students to meet the following costs for studies in India as well as abroad: admission fees, books & stationeiy, insunments required for the course, monthly fees, examination fees, insurance premium for policy on life of the bonowing student, caution deposit/ building fiind/refimdable deposit supported by bills/ receipts, expenses like study tours/ project work] thesis etc. required to complete the course, boarding and lodging expenses, and travel expenses/ passage money including air fare forjoining the course abroad. Q. Who i eligible to get loan under the scheme? A. The following is the eligibility criteria for getting loan under the scheme: Indian nationals, in the age group of 16-40 years. For part time computer courses, applicants in the age group of 16-45 years are eligible. • Students who have scored pass marks in their last qualifying examination and have secured admission in the courses mentioned above. The parents/ guardian should have regular source of income to the extent that they are able to repay the loan in case of need/ unforeseen circumstances. Employed persons intending to better their prospects can also availlOan for improving their educational qualifications and! 01. receive training in modern technology in India/ abroad. Q. How much loan amount can I avail? A. This is co-related to expenses involved in taking up the course and the expected earnings after qualifying, subject to a maximum of: For studies in India: Rs. T50 lacs For studies abroad: RsA500 lacs Q. How much loan amount can I avail for pursuing part time computer coure? A. In case of part time computer courses, the extent of loan should not exceed Rs. 50,000/ per annum or fee fixed by the particular institution (as per prospectus less concession, if any), whichever is less. - Q. What i the security required by the bank? A. The following additional secuaity in addition to the personal liability of the bonower is required: Loan up to Rs. 100 lacs: Co-obligation of either or both parent(s) or guardian(s) and the LIC Policy for equivalent to the amount of loan. • Loan above Rs. 100 lacs: Co-obligation of parent(s) or guardian(s) and Collateral Security or third party guarantee acceptable to the bank equivalent to 100% of the amount of loan. • Loan above Rs. 500 lacs: Co-obligation of parent(s) or guardian(s) and Collateral Security or third party guarantee acceptable to the bank equivalent to 100% of the amount of loan Q. What i AMOUNT the rate of intereil charged in the loan? UNDER FLOATING UNDER FINANCIAL RATE OF INTEREST OPTION (% p.a) 1L75 BASKET Upto Rs. 4 Lacs 1115 Above Rs. 4 Lacs & Upto 1175 1115 Rs. 15 Lacs The Interest rates are subjected to change from time to time. Q. What i the method of application of intereil in the loan? A. The interest shall be charged at simple rate from the date of disbursement till the commencement of repayment of loan. Thereafter, compound interest is charged on reducing balance. Q. When does the repayment of loan commence? A. Repayment ‘Will commence after two years of the completion of studies by the bonower or one month after his/ her getting employment, whichever is earlier. Q. What i the repayment schedule? A. Principal and interest is repayable in X4 monthly installments. Is there any ilipulation about ceiling on annual income of parent/ guardian? A. No, there is no stipulation of ceiling on annual income of the parents/ guardians. Q. KRJSHI CARD Q. Can I raise loan under this scheme for activities other than Agriculture? A. Yes, for other ruial household requirements such as education, consumable items, medical expenses, etc. up to 25% of the limit or Rs25,ooo/- whichever is lower. Q. Do I need minimum qualification to be eligible under the scheme? A. No. Q. If I have 5 acre of un irrigated land, am I eligible under the scheme? A. Yes. Q. Can I take the payment from the other branches aho? A. Yes, but within the same district whereas the illiterate cardholders will avail the facility from the issuing branch only. Q. Do I have to pay any additional fee/charge for withdrawing cash from other than the iuing branch? A. Yes, if you withdraw cash from the branch other than the issuing branch a commission (d2% is charged and the same is deducted from the cash withdrawn. Q. If I want to renew my Krihi Card what formalities are required? A. You should approach the issuing branch one month before the expiiy of the card with a written request for the same. Q. Is there any concept of the margin under the scheme? A. For limits up to Rs. 2,00,000/-, the margin requirements are nil. For limits above Rs200,000/- up to Rs. 3,00,000/-, margin requirement is 10%. Q. In case of lo of card/pabook what are the formalities? A. Infoim the card issuing branch by quickest means and a new card is re-issued on payment of nominal charges of Rs200/-. Q. How do you work out the eligible limit? A. The limit is worked out on the basis of your total income from faim as well as non-faim activities, extent of land holding, acreage and average yield of crops grown, price realizations etc. Q. How do I repay the amounE raised againE the card? A. Aggregate credits into the account duiing the 12/iS months period as the case may be, should at least be equal to the maximum outstanding in theaccount. The cardholder will also have to maintain his/her cash credit account in credit balance for at least one week once a yeal. However, the consumption loan portion shall be adjusted within a period of three years. An the repayments.deposits by the cardholder shall be made at the caid—issuing branch only. ACIIEVE E TS AD A ARDS • Change Management for the year NASSCOM in partnership ‘With Times Iden Peacock Award CCI’s Rural Development Award Excellence in Corporate ctors hr Excellence in Rural Development - hr becoming a nioneer in Public Banks by Institute of Directors ed 2nd for 4 consecutive years 2002, 2003, 2004 & — ointly Adjudged by IBA, Finacle & r excellence in export perfoimance i. 3 consecutive ears 200L 2002 & 2003 by Federation ganization (FIEO) by the leading Financial Daily The onomic Times, June 005 C Nielson Survey, The Economic he Bankers’ Almanac, Januaiy 2006 heBanker LondonJ 2005 PU JAB ATIO AL BA S UBSDIARIES PNB Guts LTD A Subsidiay of Pun] ab National Bank which was amongst the first ones to get the license for undertaking activities in the Government Security market, as a primaiy dealer in 1996. The company received ISO 9002 certification from Br tish Standard Institution, making it as the first primaiy dealer in India to achieve this certification for its quality systems and proceduies. This certificate has been anted to the company as a whole including its corporate and branch offices. MISSION BACKGROUND In the year 1996 Reserve Bank of India introduced the system of Primaiy Dealers with a view to strengthen the institutional infrastructure of Government Securities market. Six entities were anted licenses of which PNB Gilts was one. The Company was established as a wholly owned subsidiay of PUNJAB NATIONAL BANK with an initial paid up capital of Rs50 crores which is also the minimum capital requirement for a Prima Dealer. 600 500 The net-worth of the Company has increased from Rs50 crs to Rs54L33 crs in a span of S years. RBI, New Delhi, anted its certificate of regisuation vide its letter dated 10th Februaiy 199X, to canyon the business of a Non-Banking Finance Company. The Company decided to expand its capital base & came with an IPO of Rs35 crore shares at an offer prce of Rs 30/- per share aggregating RsJO5 crore in July :woo. This increased the paid up capital of the Company to Rs 13101 crores and reduced the holding of Punjab National Bank to 74A]7%. OBJECTIVES The objectives of the Company are inline with objectives laid down by RBI for the Primay Dealers: Strengthen the infrastructure in the government securities market in order to make it vibrant, liquid and broad based. Ensure the development of underwriting and market making capabilities for Government Securities. Improve secondaiy market trading system, which would contribute to price • discoveiy, enhance liquidity and turnover and encourage voluntaiy holding of Government securities amongst a wider investor base. • Become an effective conduit for conducting open market operations. Besides the above, the Company has been pioneer in retailing of Government Securities contributing to a deep and broad-based market. The Marketing Department specifically caters to select segments viz. Provident Funds, Trusts, Regional Rural Banks, Co-operative Banks, Corporate & Individuals to create awareness and encourage healthy investment practices. PRODUCTS & SERVICES Being a primaly dealer in the Government Secuiities Market the company undertakes more than 90% of its operations in Government Securities. The range of product and services offered by the company includes: Treasuiy Bills Central Government Dated Securities State Government Securities PSU Bonds Inter-Corporate Deposits CSGL accounts Money market instruments Merchant Banking Mutual Fund Distribution In addition to the above, we also offer advisoiy services to our clients to manage the government securities portfolio. The Company has well-defined systems and procedures. The Internal Control & Management systems are in place and are in accordance with the guidelines issued By the Regulatory Authorities. The Company has a lean staff of 3X employees spread over the Counny with 31 employees in the Head Office in New Delhi & rest in our branches at Mumbai, Chennai, Kolkata, Ahmedabad and Bangalore. During the years the Company has emerged as a leading Primary Dealer in the countly. We have to our credits • The first stand alone Primary Dealer to come with an IPO & get listed. • The first PD to achieve ISO 900 1:2000 certification. • The first to obtain a PH rating from CRISIL for its short-teim bonowing program. At present the rating from CRISIL is for bonowing up to Rs 250 crore. • The company has achieved a turnover of Rs.11646X crores during 2003-2004, making it one of the largest debt traders in the countly. fbJOjIJflUOUJjbJj ‘€117 13 vii 9 181101 vii 7V OilY E[Vf lid This is a wholly owned subsidiaiy of Punjab National Bank, is engaged in providing housing loans for purchase, consunction and up adation of a dwelling unit. The company offers Loans for construction or for purchase of house/flat from development authorities and also from private builders/ oup housing societies as well as for renovation/ repairs Lompany also provide finance for construction of residential projects. Loans to NRIs are also provided for purchase/ consunction of house/ flat along with a resident/ non-resident co-bonower. PRODUCTS AND SERVICES APNA GHAR YOJANA GHAR SUDHAR YOJANA LOANAGAINSTPROPERTY LOAN FOR COMMERCIAL PROPERTY FUTURE RENTAL SECURITISATION LINE OF CREDIT FACILITY APNA GIJARYOJANA We provide housing finance to individuals tbr consLucdon or tbr acxiuisidon/ nuahase of house/tiat from develoonrnt authorities such asDD A/PUD etc. andalsofromprivate builders/goups housing societies. We consider enhancenrnt in loan ainiunt in the event of escalations in cosL EHGIBWHY: a) Individuals in penmnent service or having their owibusiness (Resident or non -resident). b) Age of the applicant should not be nvre than 60 years in case of service class and 65 years in case of businessmin or self employed; LOAN AMOuNT: a) loan amunt would be Rs.50,000/- and mixinium loan nunt depends entirely on the repayntnt capacity of the bo1Toxwr). b) Actual loan eligibility shall be on the basis of repaynrnt capacity as detnmined be PNBHFL ialdng into account inconr, age, qinlification and occupation c) Incont of bonoxwr( )j co-bonoxwr(s) shall be clubbed together for calculation of loan eligibility / the level of financein case ofjoint applirntion M4RGIN: The bonoxwr’s conthbution shall be minimum 20% of the total cost of project, including stamp duty and regisiration charges. T RATFS: (Effective from 1.07.2006) PERIOD FLOATING RATE OF INTEREST(%) 3-YEARLY FIXED RATE OF INTEREST 1-10 Years 11—15Yeais 900 1050 925 1050 16—20 Years 950 L50 i /0 SECURITY: Security for the loan is first charged by way of equitable/registered mortgage of the property to be financed and! or such other collateral securities as may be necessary. Loans to allottees of flats/houses of development authorities 01. members of co-op. housin societies or reouted orivate builders can be considered on the basis of tripartite agreement andlor interim seculity. With respect to property wider construction, interim seculity may be required. Collateral/interim security may be assignment of Life Insuiance Policies, guarantees from sound and solvent guarantors, pledge of marketable shares and such other investments acceptable to PNBHF. LOAN DISBURSEMENT: For outright purchase of house/flat, the loan amount will be paid in lump-sum to the vendor at the time of registration after satisi’ing that the bonower has paidlprovided for the balance amount. For houses/flats under construction, the loan amount will be disbursed in stages based on the progress of construction. Disbursement win be made after the property has been technically appraised and all legal documentation has been completed. The bonower has to invest his proportionate share of the cost, prior to disbursement of loan. The loan can be disbursed either in lump sum or installments according to the requirement of the development authority/society/ private builder. LOAN REPAYMENT: Loan repayment shall noimally be in Equated Monthly Installments (EMI) comprising of principal and interest over a maximum period of 20 years. The table below shows the EMI for a loan of Rs. 1,00,000/- at different rates of interest. 05 2076 2088 2101 2113 2125 2138 2150 2162 2175 218 07 10 15 20 1609 1267 1015 900 1622 1281 1030 916 1635 1294 1045 933 1648 1308 1060 949 1661 1322 1075 966 1674 1336 1090 982 1687 1350 1106 999 1700 1364 1121 1016 1713 1378 1137 1033 172€ 139 115 105C SPECIAL REPAYMENT PLANS In deseiving cases, installments may be fixed in incieasing/decieasing order 01. in lump sum or even linked to Life Insurance Policies, under PNB Housing Finances special repayment plans like: Graduated repayment plan Decreasing repayment plan LIC linked repayment plan Balance payment facility GHAR SUDHAR YOJANA Under ‘Ghar Sud.har Yojna’, we make available housing finance to individuals for up adation, renovation 01. repair of house/flat. It includes among others, internal & external repairs, water proofing, roofing, flooring, electrical, woodwork etc. ELIGIBILITY: Individuals who are in peimanent service or self employed or have their own business. Age of the applicant should not be more than 60 years. LOAN DETAILS: Loan Amount Minimum amount of loan is Rs. 50,000. Maximum amount of oan shall not exceed Rs. 10,00,000. Bonower’s minimum contribution will be 25% of the estimated cost of repairs/renovations. Actual loan amount shall be calculated on the basis of repayment capacity of the bonower as deteimined by PNBHFL. INTEREST RATES (With effect from L0T2006) Upto 15 Years 1LOO Upto 10 YRS rate of interest is 9 % SECURITY: Noimally, the secuiity for the loan shall be first charge by way of Equitable/Registered mortgage of the property. However, PNB Housing Finance at its discretion, can sanction a loan on the basis of: Paii-passulsecond charge in the case of Central/State GovL/Public Sector/Nationalized Bank employees and other similar bodies or Other securities such as assiiment of LIC policies (sunender value at least equivalent to the amount of loan), pledge of marketable shares and such other investments acceptable to PNBHF. Besides this, personal guarantee from sound and solvent guarantors may be asked for. LOAN DISBURSEMENT: A loan will be disbursed in lump sum 01. in stages (not more than three) based on the progress of renovationlrepair. Disbursement will be made after the property has been technically appraised and all legal documentation and other foimalities have been completed. The bonower has to invest his share of the cost in pror to disbursement of the loan. The bonower is expected to complete the repair/renovation within six months. flu REPAYMENT: Loan repayment shall noimally be in Equated Monthly Installments (EMI) comprising of principal and interest over a maximum period of 10 years. 1 8746 8757 8769 8780 X792 XXO4 XX15 XX27 XX39 XX5O 2 4569 4580 4592 4603 4615 4627 463X 4650 4661 4673 3 3180 3192 3204 3215 3227 3239 3251 3263 3274 32X6 4 2489 2501 2513 2525 2537 2549 2561 2573 25X5 2597 5 2076 2088 6 7 8 9 10 1803 1609 1466 1355 1267 1815 1622 1479 1368 1281 2101 1828 1635 1492 1381 1294 2113 1841 1648 1505 1395 1308 2125 1X53 1661 iSiS 140X 1322 213X 1X66 1674 1531 1422 1336 2150 1X7X 16X7 1545 1436 1350 2162 1X91 1700 1SSX 1449 1367 2175 1904 1713 1571 1463 137X 21X7 1917 1726 1SXS 1477 1392 LOAN AGAINST PROPERTY We provide loans to individuals against mortgage of their existing residential immovable property situated in urban/semi-urban/meno centies. Finance would be made available for personal requirements of bonowers such as education, maniage of children, family function, foreign navel, medical expenses, firniishing the house, buying a computer 01. other consumer durables, etc. by mortgaging their existing immovable property. ELIGIBILITY: Any individual having regular source of income can apply for the loan. Age of the applicant should not be more than 55 years. LOAN AMOUNT: Minimum loan amount would be Rs. 50,0001-. Maximum Loan Amount would be 50 % of the market value of the property as certified by PNBHF’s approved valuer OR actual loan eligibility as deteimined on the basis of repayment capacity of the bonower, whichever is less. In case other eaiting family members are offered as co-bonowers, their income can also be clubbed with that of the bonower for computation of eligible loan amount. INTEREST RATES: (With effect from 1.07.2006) Interest rate for individuals will be 11.50% and for builders (floating rate) will be 1100% SECURITY: We shall require Equitable I Registered Mortgage of property against which loan is being sought. Guarantee of one/ two persons will be required as per existing guidelines of the company. LOAN DISBURSEMENT The loan would be disbursed directly to the bonower in lump sum through his bank account. Disbursement will be made after the property has been technically and legally appraised and legal documentation has been completed. LOAN REPAYMENT The loan would be repaid by way of Equated Monthly Installments(EMI5) consisting of principal and interest within a maximum period of 15 years. Repayment will commence in the month subsequent to the month in which loan has been disbursed. LOAN FOR COMMERCIAL PROPERTY We provide loans to individuals against mortgage of their existing residential immovable property situated in uiban.semi-uiban.metro centers. Finance would be made available for personal requirements of bonowers such as education, maniage of children, family function, foreign travel, medical expenses, furnishing the house, buying a computer or other consumer duiables, etc. by mortgaging their existing immovable property. ELIGIBILITY: Any individual having regular soulce of income can apply for the loan, Age of the applicant should not be more than 55 years. LOAN AMOUNT: Minimum loan amount would be Rs. 50,000/-. Maximum Loan Amount would be 50 % of the market value of the property as certified by PNBHF’s approved value OR actual loan eligibility as deteimined on the basis of repayment capacity of the bonower, whichever is less. In case other earning family members are offered as co-bonowers, their income can also be clubbed with that of the bonower for computation of eligible loan amount. INTEREST RATE: (Vith effect from 1.07.2006) Interest rate both fbi individuals and builders will be 12.00%. SECURITY: We shall require Equitable/Registered Mortgage of property against which loan is being sought. Guarantee of one..’ twu persons vill be required as per existing guidelines of the company. LOAN DISBURSEMENT The loan would be disbursed directly to the bonower in lump sum through his bank account. Disbuisement will be made after the property has been technically and legally appraised and legal documentation has been completed. LOAN REPAYMENT The loan would be repaid by way of Equated Monthly Installments(EMI5) consisting of principal and interest within a maximum period of 10 yeals. Repayment will commence in the month subsequent to the month in which loan has been disbursed. FUTURE RENTAL SECURITISATION For the convenience of ow bonowers, we have started innovative scheme wherein we provide loan against assured rental receivable for their owned property which has been let out to reputed/ govt. companies. ELIGIBILITY: Property owners having properties at Metro/Urban/Semi-uiban areas who have let out their properties to Public Sector Undertakings/Government/Semi government and reputed corporate, banks, financial institutions and multinational companies can avail loan against thture rental receivable. LOAN AMOUNT: Maximum Loan Amount would be SO % of the total thture rent receivable within the un-expired period of lease deed subject to a maximum per od of 10 years. Loan amount will be restricted to a maximum of X0% of the market value of the property. INTEREST RATE: (With effect from L0T2006) The rate of interest will be 1L50%. MARGIN: Minimum contribution of the bonower would be 20% of the thtuie rent receivable with the loan period. SECURITY: We shall require Equitable Registered Mortgage of the property against the rental of which the loan is being sought. LOAN DISBURSEMENT In case of puichase of the property, the loan bonower, in lump sum 01. as pci demand there loan would be disbursed in stages (maximum construction. Disbuisement will be made after appiaised and all legal documentation has been made only after bonower contribution has been LOAN REPAYMENT would be disbursed directly to the from. In case of consunction, the being 3) based on the piogiess of the property has been technically completed. Disbuisement would be invested in fill. The loan would be repaid by way of Equated Monthly Insti IIment (EM!) consisting of principal and interest within a maximum peiiod of 10 years. Repayment wil’ commence in the month subsequent to the month in which loan has been disburse In case of constraction repayment will commence with effect from the mon subsequent to the month in which last instIIment of loan is released and till th time Pre-EME Interest will be charged. LINE OF CREDIT FACILITY We offer corporate bodies a special facility of Line of Credit (LoC) facility which facilitates Home Ownership among its employees. The scheme facilitates a company to build its human resouice by providing financial assistance to its employees for owning a house. The company can also save the ftnds otherwise required for building accommodation for their staff Employees when they get an accommodation oftheir choice would contribute a great deal towards building an organisation. The loans sanctioned are liberal and disbuisements under this facility faster. Employees are assisted in eveiy ways and need not take time off from work for complying with various formalities. A LOC facility granted to a company can be utilised to give loans to their employees for the purchase, constructionor extension of residential units anywhere in India. A company can apply in the prescribed Corporate Application Form available at our offices along with the information/documents mentioned in the application form. After a LOC is sanctioned and the offer accepted, disbursement will be made after completion of legal and technical formalities. AMOUNT OF LOC A company can apply for an LOC under both the schemes based on the anticipated demand for housing loans from its employees within the next one year. When this LOC is filly utilized, the Company can apply for another LOC as and when additional demand for housing loans arises. INDIVIDUAL LOANS UNDER THE LOC The maximum individual loan per employee is X0% to 90% of the cost of the dwelling unit subject to a maximum of Rs. 30 lacs. The amount of loan available for bonowers is the amount recommended by the company and as determined by PNBHF. RATE OF INTEREST The company is requested to confirm oui current applicable rate of interest. Interest is calculated on the basis of annual rests. PNBHF reserves the rght to vaiy the rate of interest at any time in response to changes in money market conditions oi if a levy, tax on inteiest 01 any othei charge oi burden is imposed oi levied by any Government Authority. FEES AN]) CHARGES (a) Processing and administrative fee is 1.5% of the LOC applied for and is payable at the time of submission of the application. (b) A commitment charge of 1% pci annum on the undrawn amount of the LOC sanctioned is payable commencing six months from the date of acceptance of offer. (c) On prepayment of the loan, in part oi fun, PNBHF might charge an early redemption charge of 2 % of the amount being prepaid. LOAN REPAYMENT The company shall deduct the Equated Monthly Instalments (EMIs) from the monthly salaiy of each of the employee bonowers and remit a consolidated cheque/draft of EMIs comprising principal and interest. Pending final disbursement ofloan, interest on the disbuised portion of the loan caned Pre-EMI interest is payable eveiy month from the date of each disbursement upto the date of commencement of EM!. The details on security, disbursement, repayment teims and commencement of repayment are given under respective types of LOC. TYPES OF LOC Our company offers LOC under the following two schemes: LOC TO LOC THRU Under this scheme finds are provided to the company for onward lending to its employees.The security for the loan is mortgage of dwelling units financed and/or any other security as acceptable to PNBHF, including bank guarantee. Since the company is the bonower and the employees of the company obtain loans from the company, the LOC is a direct liability of the company. Under the scheme loans are sanctioned to individual employees nominated by a company with the company guaranteeing the loans. The security for the loan is a guarantee from the company and mortgage of dwelling units financed. Individual employees recommended by a company are the bonowers. Therefore, the company has a contingent liability to the extent of the guarantee provided. LINE OF CREI)IT TO Loan application can be made by a company which has an approved HBA scheme and is engaged in any business except in real estate promotion and development. a) Period The terms of the LOC would be subject to the weighted average repayment terms offered by the company under its housing loan scheme for employees covered under this facility subject to a maximum term of 15 years. b) Security The main seculity is mortgage of the dwelling units financed. Our company can also ask for a bank guarantee and/ or anyother security as may be mutually acceptable. The title deeds may be held either by PNBHF or by the bonower company on behalf of PNBHF. c) Disbursement Disbursement will be made to the company on the basis of a statement indicating peiiodic disbursements of housing loans made. d) Repay men A company availing of an LOC would start paying Equated Monthly Instalments in the month following the month in which final disbursement of the LOC is made to the company. Pending final disbuisement, the company is required to pay interest on the disbursed portion of loan, called Pre—EMI interest and is payable eveiy month from the date of each disbursement up to the date of commencement of EMI. In the event of an employee’s superannuation, resi1ation, discharge from services or death, the amount of the housing loan outstanding in his account shall immediately be repaid by the company to PNBHF. LINES OF CRED1T THRU As stated in the foregoing paiagraphs, loans will be sanctioned to individual employees nominated by the company. (a) Period The loans availed under this scheme will be repaid in over a maximum period of 20 years or up to the age of retirement of the employees, whichever is earlier. (b) Securib’ The LOC will be secuied by mortgage of the dwelling units financed. The mortgage will be created by the deposit of the title deeds. The title deeds will be held by PNBHF. The repayment of the loan will also be guaranteed by the company. The Corporate Body will therefore have a contingent liability to the extent of the guarantee provided. The loan aeement shall be executed by the employee bonower and countersigned by the employer gualanteeing repayment. PNBHF might ask the employer company to provide any other security and execute any other documents as required in this behalf. (c) Disbursements Disbursements to individuals under this facility will be made on the basis of the recommendation made by the company. (d) Rep aymen The employer shall deduct loan installments from the employees salaiy and remit to PNBHF on a monthly basis. EMIs for individual employees would commence from the month following the month in which the loan is fully disbursed. Pending final disbursement, the individual is required to pay interest on the disbuised portion of the loan called Pre—EMI interest which is payable eveiy month from the date of each disbursement up to date of commencement of EMI. RESEAR CI ETI ODOLOGY INTRODUCTION The procedure adopted for conducting the research requires a lot of attention as it has direct bearing on accuracy, reliability and adequacy of results obtained. It is due to this reason that research methodology, which we used at the time of conducting the research, needs to be elaborated upon. Research Methodology is a way to systematically study & solve the research problems. If a researcher wants to claim his study as a good study, he must clearly state the methodology adopted in conducting the research so that it may be judged by the reader whether the methodology of work done is sound or not. The research method here inc1ude:1. 2. 3. 4. 5. 6. 7. Meaning of research Research problem Research design Sampling desii Data collection method Data analysis and interpretation Recommendations Meaning of Research Research is defined as ‘a scientific & systematic search for pertinent intbrmation on a specific topic. Research is an art of scientific investigation. Research is a systematized effort to gain new knowledge. It is a careflil investigation or inquiiy especially through search for new facts in any branch of knowledge. Research is an academic activity and this term should be used in a technical sense. Research coin prices defining and redefining problems, formulating hypothesis or suggested solutions; making deductions and reaching conclusions to determine whether they fit the formulating hypothesis. Research is thus, an original contribution to the existing stock of knowledge making for this advancement. The search for knowledge through objective and systematic method of finding solution to a problem is research. Rese arch Problem The first step while conducting research is careflil definition of research problem. Research design A research design is the anangement of conditions for collection and analysis of data in a manner that aims to combine relevance to the research purpose with economy in procedure. Research design is the conceptual structure within which research is conducted. It constitutes the blue print for the collection measurement and analysis of data. Research design includes an outline of what the researcher will do from writing the hypothesis and its operational implications to the final analysis of data. A research design is a framework for the study and used as a guide in collecting and analyzing the data. It is a strategy specifying which approach will be used for gathering and analyzing the data. It also includes the time and cost budget since most studies are done under these two constraints. Research design can be categorized a: Exploratoiy research Descriptive Diagnostic research Experimental research Sampling Design Sampling is necessay because it is almost impossible to examine the entire parent population (Le. the entire universe) various factors such as time available, cost, purpose of study etc make it necessaiy for the researchers to choose a sample. It should neither be too small nor too big. It should be manageable. Data Collection Method After the sample has been taken the type of infoimation to be sought was decided upon, the next step is to collect the data. As the data collected is to be the base of what we plan to find out, the relevant care should be taken that the enors in methods of collection of data involved are minimized. The factors of availability of time, cost and human involvement come to effect the reliability of the data collected. Broadly there are two types of data: Primay data Secondaiy data Secondaiy data means the statistics not gathered for the immediate study at hand but for some other data. It is the data collected by some one for purposes other than solving the problem being investigated. On the other hand primaly data are generated in a study specifically designed to accommodate the data needs of the problem at hand. ANALYSIS AND INTERPRETATION OF DATA AND RECOMMENDATIONS The data collected in the atbresaid manner have been tabulated in condensed foim to draw the meaningfiil result. The different techniques are adopted to analyze a data. All the data and the material is ananged through internal resources and the last part of the project consist of the conclusions drawn from the report, a brief summaiy and recommendations and giving the final touch to the reports by stating a conclusion. CO PA TIVE C USTO ER PREFERE CE A ALYSIS 10 ELOA SECTOR The LiEle of Ehi reporE i “COMPARATIVE CUSTOMER PREFERENCE ANALYSIS IN HOME LOAN SECTOR”. The ubjecE wa cIioen Lo gather informaLion abouL the percepLion of people Eoward home loan / ecEor. Marketing is essential for each and eveiy organization for its successful operation. It forms the basis of all other functions. Marketing is human activity directed at satisi’ing needs and wants through exchange processes. Therefore marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating, offering and exchanging products of value with others is an act or operation or service by which original project and the final consumers ale linked together in between these two points i.e. producer and consumer. Hence eveiy activity facilitating the movement of goods and services, including market and marketing research e covered under the term marketing. Marketing of a product involves a variety of activities of which selling is merely one of them. This project provided the important data regarding the demand and awareness of IC’IC’I Banking home loan sector. SAMPLE SELECTION The universe of the study as mentioned below in scope of the project is kept to the people in Delhi city. The sample size was chosen to be 100. Sample was chosen based on Convenience method of sampling but all care was taken to make it more representative by including people of different occupation. SCOPE OF THE STUDY The present study was conducted by the researcher in Delhi covering some main and popular markets of Delhi because of consflaints of time and money study could not be extended to other cities. As Delhi being a popular and among the good cities of India is a good market of financial products & also here customers of different classes like business segment, service segment, and professional segment are in excess. Since the report aims at finding the potential for financial products at Delhi itself taking into consideration certain limits and problems, the area was chosen on the basis of coverage of product no. of respondents. DELHI MARKET SEGMENT The market of Delhi mainly compr ses of the rural & urban people with population of around 15 million. The literacy rate is fairly high and there are around 65% males & 35% females. This data clearly indicates the emergency of a middle class at Delhi. As is elsewhere, this class is the harbors of modern facilities. Apait from other contribution, it is this class for its money. These demands exhibits a vigilant customer & financial products have been on their toes to return them to pay the least if not attract the other ones. Besides Delhi also boasts of a large financial market. It has an upcoming phaimacy distribution network & lots of Govt. institutions. There is increasing use of Cybei Cafe Internet & cable connection. The market size of the city is around 2 lacks, a significant chunk of which is occupied by the upcoming middle classes. Besides, there is good number of industries. Apart from this, there are many management and engineering conege’s and universities. The much roaming growth of such institutions shows the presence of many high nets worth individual is Delhi. For the puipose of the study the respondents were selected from all corners oil Delhi minIy popular colonies and for gathering infonnation about the trends demands & brands available in finpncial products. The data was collected through questionnaires. The question consisted of 10 questions along with the infoimation regarding the occupation of the respondent. The number of respondents were kept to 100. The graphs of all the findings question wise are given below along with the tables of the data collected. The quecthin nicefindingv aleeprecnskdnal AWARENESS ABOUT HOME LOANS YES NO Awarene about home 1oan Yes Percenta e 92 No S INTERPRETATI N The above Pie chart depicts that 92% of total sample size is aware about the home loans and only X% are unaware. EASE OF GETTING HOME LOAN El Ease Of Gettin Home Loan Yes No Percenta e 51 49 INTERPRETATION 51% of the sample size finds easy to get the home loan while 49% finds it difficult The ratio is more or less same. PREFERENCE OF TAKING HOME LOAN P Preference of [akin Home Loan Percen ta e Yes No 76 24 INTERPRETATION The above aph depicts that maximum percentage of the sample size prefers to go for home loan. LOAN RECEIVED Loan Recieved Percenta e Yes No 67 33 INTERPRETATION It has been found from the aph that 67% of the sample size has gone for the home loan. BANK PREFERENCE PREFERENCE OF BANK ICICI PNBHF LICHF HDFC OTHERS PERCENTAGE 36 lx 10 35 1 INTERPRETATION The above graph depicts that oniy iS % of the sample size has prefened to take home loan from PNB and maximum percentage of the sample size prefened to take home loan either from ICICI 01. HDFC and veiy few that is only one percent has the preference of othei financial institutes. PROVISION OF OPTIMAL/ECONOMICAL INTEREST RATE PROVI Provision Of Optimal/Economical Intereil Rate ICICI PNBHF LICHF HDFC OTHERS Percentage 32 24 13 27 4 INTERPRETATION The above graph shows that according to the 32 percentage of total sample size, ICICI provides the optimal/economical interest rate. The next preference is given to HDFC and PNBHFL has received the third preference for providing the optimal interest rate. And only 13 percent of the sample prefened LICHF. SUITABLE EM! Preference of bank in case of uitabi1i of EMI ICICI PNBHF LICHF HDFC OTHERS Percentage 32 24 13 27 4 INTERPRETATION The above graph shows that according to the 32 percentage of total sample size, ICICI provides suitable EML The next preference is given to HDFC and PNBHFL has received the third preference for providing suitable EML And only 13 percent of the sample prefened LICHF. LONG TERM PREFERENCE Lon Term Preference ICICI PNBHF LICHF HDFC OTHERS Percenta e 27 24 25 20 4 INTERPRETATION The above pie chart depicts that maximum number of people has prefened ICICI bank for long teim loans and only 24 percent of sample size has given preference to PNBHF and only 4% has given preference to other financial institutes. CUSTOMER FRIENDLINESS Customer Friendliness ICICI PNBHF LICHF HDFC OTHERS Percenta e 26 lx 24 17 15 INTERPRETATION The above pie chart shows that maximum number of people finds ICICI more customer friendly than other banks. PROMPT SERVICE BANK I ICICI PNBHF LICHF HDFC OTHERS Prom t Service Percenta e 45 13 23 14 5 INTERPRETATION ICICI bank has found to be quickest in sanctioning the loan among other financial institutes by maximum number of people. POSITIVE ASPECT FOR SUCCESS OF PNBHF POSITIVE ASPECT FOR SUCCESS OF PNBHF SALCS PROMOTION & BRAND CUSTOMCR FRICNDLY HOMC LOAN SCHCMCS CASY SANCTIONING OF THC HOMC LOANS LOWCR INTCRCST RATCS LOWCR CMrS Positive Aspect For Success Of PNBHF SALES PROMOTION & BRAND Customer Friendly Home Loan Schemes Easy Sanctioning Of The Home Loans Lower Interest Rates Lower Emi’s Percentage 25 35 10 15 15 INTERPRETATION The above graph depicts that customer friendly home loan schemes are the main aspect for the success of PNBHF. LAGGING AREA La in Area Confined Oni In Urban Areas Non Effective Advertisements Dela In Processin Percenta e 12 78 10 INTERPRETATION The above Pie chart shows that Non effective Advertisement is the lagging area of PNBHFL in comparison to other home loan banks. CO CL SlO AD SOT A ALYSIS AD LI ITATIO S SWOT ANALYSIS STRENGTHS Brand name of Pun] ab National Bank (PNB) is established over the years. Single window clearance a single employee provides wide variety of facilities to the bonower, minimizing the hassle of wastage of time. Appraisal techniques are used. Specialized software’s are big assets. There is no penalty for prepayment from bonowers own service. - WEAKNESSES High interest rates as compared to other housing finance institutions. Top management takes huge amount of time to approve high value seeking loan bonowers. No publicity. No marketing managers work, only through dsa’s (direct sales agent). People are not aware of wide variety of schemes offered by the company; tend to think the company as only providing home loans. There is the shortage of staff at almost all branches which does not ensure easy addressable of the customers problems. Delegation of authority and responsibility is not proper. OFF OR TUNITIES Special rates of interest are offered during exhibitions. Special rates of interest can be introduced for employees of PSU’S & reputed national or multinational companies’ Product life cycle is to be reviewed. The growing category of the builders ensure that good, high value & qualitative projects, providing them home loans with the new and innovative schemes can lead to over all development of the company. THREATS The competition in market is veiy high due to the private players. The rates of interest of other players are quite low. Innovative schemes with home loan from other players. The processing process is quite slow which leads to low housing finance. A fraud case involving 32 cases worth Rs.3 crores at the one branch of PNB Housing Finance Limited in year 2002 leads decreasing brand name. LIMITATIONS OF THE STUDY There are always present some limitations under which researcher has to work. Here following are some limitations under researcher had to work: SAMPLE SIZE The sample size surveyed was limited over 100 respondents which not may be filly representative of the universe. A large sample size could not be taken due tu time & cost consflaints. NON- COVERAGE OF CERTAINASPECTS There is wide range of perimeters affecting consumer behavior but only a few questions relating to those deteiminants have been endorsed in schedule. TIME CONSTRAINT We had limited time for conducting this survey report. In this short period of all the respondents had to be personally contacted for the purpose of survey & then their responses had to be analysed So, some shoitfalls may be present. - LIMITATIONS OF SAMPLING TECHNIQUES Limitations & biasness of convenience & judgment sampling used in the present study to some extent. MONEY Available with the researcher also imposed a limitation on the comprehensive of this research. APPE DI QUESTIONNAIRE DEAR RESPONDANT, AS A PART OF BBA (B&I) CURRICULUM, I AM CONDUCTING A STUDY ON ‘COMPARATIVE CUSTOMER PREFERENCE IN PUBLIC AND PRIVATE SECTOR: HOME LOANS’. YOU ARE REQUESTED TO PLEASE COOPERATE BY PROVIDING RELEVANT INFORMATION. I ASSURE YOU THAT INFORMATION WILL KEPT CONFIDENTIAL AND WILL BE USED FOR STUDY PURPOSE ONLY. THANK YOU YOURS FAITHFULLY PRJYANKA GUPTA Q.1 DO YOU FIND EASY TO GET HOME LOANS? YES NO Q.2 DO YOU PREFER TO GO FORA HOME LOAN? YES NO Q-3 HAVE U EVER TAKEN A HOME LOAN? IF YES FROM WHERE YES NO Q.4 RANKS THE FOLLOWING BANKS, DEALING IN HOME LOANS ACCORDING TO YOUR PREFERENCES. ICIC.I PUNJAB NATIONAL BANK HOUSING FINANCE LIMITED. (PNBHFL) HDFC LIFE INSURANCE IN INDIA HOSING FINANCE OTHERS Q.5 ACCORDING TO YOU WHICH OF THE FOLLOWING BANKS PROVIDES OPTIMAL /ECONOMICAL INTEREST RATE? ICICI PNBHFL HDFC LICHJ OTHERS Q.6 IN THE CASE OF SUITABILITY OF EMI, WHICH BANK WOULD YOU PREFER? ICICI PNBHFL HDFC LICHF OTHERS Q-7 IN CASE OF LONG TERM WHICH BANK WOULD YOU PREFER? ICICI PNBHFL HDFC LICHF OTHERS Q.8 IN CASE OF CUSTOMER FRIENDLINESS, WHICH BANK WOULD YOU PREFER? ICICI PNBHFL HDFC LICHF OTHERS Q.9 IN TERMS OF SANCTIONING OF THE HOME LOAN, ACCORDING TO YOU WHICH BANK IS QUICKER? ICICI PNBHFL HDFC LICHF OTHERS Q.1O ACCORDING TO YOU, WHICH POSITIVE ASPECT I PLAYING MORE SIGNIFICANT ROLE IN SUCCESS OFPNBHFL? SALES PROMOTION & BRAND CUSTOMER FRIENDLY HOME LOANS SCHEMES LOWER INTEREST RATES LOWER EMIS EASY SANCTIONING OF THE HOME LOAN Qil IN COMPARISON TO OTHER HOME LOAN BANK ACCORDING TO YOU PNBHFL IS LAGGING IN WHICH PARTICULAR AREA CONFINED ONLY URBAN AREAS UNEFFECTIVE ADVERTISEMENT DELAY IN PROCESSING BIBLIOGRAPHY